
The 100 badge was never a model number, it was the horsepower rating, 100 PS, at launch.
Lead trim: 100 1.8 (80 PS) · up to 113 hp
Audi 1001968–1976
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Nobody in Burbles has spotted a Audi 100 yet. See one on the street, point the app at it, and the first card is yours — with your @handle permanently credited on this page.
FactThe 100 badge was never a model number, it was the horsepower rating, 100 PS, at launch.
The first Audi 100, developed by Auto Union in Ingolstadt, was unveiled as a four-door sedan on November 26, 1968. Its name originally denoted a power output of 100 PS (74 kW), and it was the largest Audi since the revival of the brand by Volkswagen in 1965. The C1 platform produced the two- and four-door saloons and the 100 Coupé S, a fastback coupé that resembled the Aston Martin DBS; the two-door saloon followed in October 1969 and the Coupé S in autumn 1970. Demand outran the Ingolstadt line in the summer of 1970, so an additional line was set up at Volkswagen's Wolfsburg plant, the first water-cooled car built there. The 100 received a facelift in September 1973 (for the 1974 model year), and the rear torsion beam suspension was replaced by coil springs. In the United States the 100 LS appeared in 1970 as the first Audi model sold there. 827,474 were built (796,787 saloons and 30,687 Coupé S).
Collectors Spotted in the Audi 100 Lineage
No member has published a public street spot of the Audi 100 yet — the First · Worldwide stamp is wide open.
Trims & Figures
12 published trims in the catalogue. A blank is a figure not recorded, not zero.
| Trim | Years | Engine | Power | Torque | 0–60 | Drive | Gearbox | MSRP |
|---|---|---|---|---|---|---|---|---|
| 100 1.8 (80 PS) | 1968–1971 | 1.8 L Inline-4 | 79 hp | 100 lb-ft | — | FWD | — | — |
| 100 1.8 (85 PS, from 1972) | 1972–1974 | 1.8 L Inline-4 | 84 hp | 100 lb-ft | — | FWD | — | — |
| 100 Coupé S 1.9 (115 PS) | 1970–1976 | 1.9 L Inline-4 | 113 hp | 118 lb-ft | 10.6 s | FWD | — | — |
| 100 GL / GLS 1.9 (South Africa, 113 hp) | 1972–1976 | 1.9 L Inline-4 | 113 hp | 122 lb-ft | — | FWD | — | — |
| 100 GL 1.9 | 1972–1976 | 1.9 L Inline-4 | 113 hp | 117 lb-ft | — | FWD | — | — |
| 100 L / LS 1.8 (South Africa, 101 hp) | 1972–1976 | 1.8 L Inline-4 | 101 hp | 111 lb-ft | — | FWD | — | — |
| 100 L 1.6 | 1975–1976 | 1.6 L Inline-4 | 84 hp | 90 lb-ft | — | FWD | — | — |
| 100 LS 1.78 (Switzerland, 107 PS) | 1968–1976 | 1.8 L Inline-4 | 106 hp | — | — | FWD | — | — |
| 100 LS 1.8 (100 PS) | 1968–1976 | 1.8 L Inline-4 | 99 hp | 111 lb-ft | — | FWD | — | — |
| 100 LS 1.9 (USA, 91 hp SAE net) | 1972–1974 | 1.9 L Inline-4 | 91 hp | 111 lb-ft | — | FWD | — | — |
| 100 LS 1.9 fuel injection (USA, 95 hp) | 1975–1976 | 1.9 L Inline-4 | 95 hp | 104 lb-ft | — | FWD | — | — |
| 100 S 1.8 (90 PS) | 1968–1971 | 1.8 L Inline-4 | 89 hp | 105 lb-ft | — | FWD | — | — |
Owning one
We don’t estimate running costs for a car like this. What it costs depends on its condition, its specialist and how it is driven, and an average would mislead.
Owners’ builds
Nobody has claimed one yet.
Photographs





This Audi 100 didn't get replaced in 1994 — it got renamed. Audi dropped the '100' badge and called the same car the A6, while its hot-rod S4 derivative became the S6.

The TDI badge that would define a generation of Audi diesels debuted right here, in January 1990, on this C3 100 — and lasted barely a year before the C4 replaced it.

Its flush pin-mounted windows gave the base model a 0.30 drag coefficient, and it introduced Audi's procon-ten crash system.

This generation carried the world's first inline five-cylinder petrol engine and became Audi's first car to reach a million built.

The 100 badge was never a model number, it was the horsepower rating, 100 PS, at launch.
Rivals
Same body, same money, other badges — tap any card to flip.

It briefly served as senior sibling to Marquette, a GM companion brand cancelled after just one year.

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A Trabant 601 won its class at the 1970 Monte Carlo Rally, with a second 601 right behind it in second.

The 600 was a stopgap: the P50's body over the 601's mechanicals, and for a while its estate was built alongside the new 601 saloon.

The G80 Sport brought a 370 PS twin-turbo 3.3 V6, a mesh grille and copper-tinted chrome with copper stitching to match.

The Vigor was sold only with a five-cylinder engine, an unusual configuration Honda used to fit a longer engine transversely under a short hood.

The GS/E coupe earned the nickname "German Charger" for its long hood, short deck stance borrowed from Detroit muscle cars.

This DeVille/Fleetwood was the first production car anywhere to mount its V8 sideways, Cadillac's front-drive gamble on the new C-body.