Cole's 1912 Series 40 packed a 4.7-litre four-cylinder engine rated at 40 horsepower -- about 60 bhp by modern reckoning -- and priced the brand squarely into the luxury market.
Lead trim: Series 40 4.7 L four-cylinder (≈60 bhp)
Cole Series 40Series 40 · 1912–1912
- 0spots by members
- Unclaimednobody has spotted one yet
- 0sets it belongs to
Nobody in Burbles has spotted a Cole Series 40 yet. See one on the street, point the app at it, and the first card is yours — with your @handle permanently credited on this page.
FactCole's 1912 Series 40 packed a 4.7-litre four-cylinder engine rated at 40 horsepower -- about 60 bhp by modern reckoning -- and priced the brand squarely into the luxury market.
The Cole Series 40, replacing the Series 30 in 1912 (from Joseph J. Cole's Indianapolis "standardized car" maker), had a 122 in (3,100 mm) wheelbase and a four-cylinder engine displacing 286.3 c.i. (c. 4.7 L). Its nominal "40 HP" N.A.C.C. rating is explicitly stated on the page as equivalent to about 60 bhp (45 kW) real output. Wikipedia describes only this specific 1912 model year in detail without stating how long the Series 40 name continued, so this entry is scoped to 1912.
Collectors Spotted in the Cole Series 40 Lineage
No member has published a public street spot of the Cole Series 40 yet — the First · Worldwide stamp is wide open.
Trims & Figures
One published trim in the catalogue. A blank is a figure not recorded, not zero.
| Trim | Years | Engine | Power | Torque | 0–60 | Drive | Gearbox | MSRP |
|---|---|---|---|---|---|---|---|---|
| Series 40 4.7 L four-cylinder (≈60 bhp) | 1912–1912 | 4.7 L Inline-4 | 60 hp | — | — | — | — | — |
Owning one
We don’t estimate running costs for a car like this. What it costs depends on its condition, its specialist and how it is driven, and an average would mislead.
Owners’ builds
Nobody has claimed one yet.
Rivals
Same body, same money, other badges — tap any card to flip.

It briefly served as senior sibling to Marquette, a GM companion brand cancelled after just one year.

Nissan hired former BMW engineers to help develop the 510's suspension, which is why period reviewers frequently compared its handling to the BMW 1600/2002.

A Trabant 601 won its class at the 1970 Monte Carlo Rally, with a second 601 right behind it in second.

The 600 was a stopgap: the P50's body over the 601's mechanicals, and for a while its estate was built alongside the new 601 saloon.

The G80 Sport brought a 370 PS twin-turbo 3.3 V6, a mesh grille and copper-tinted chrome with copper stitching to match.

The Vigor was sold only with a five-cylinder engine, an unusual configuration Honda used to fit a longer engine transversely under a short hood.

The GS/E coupe earned the nickname "German Charger" for its long hood, short deck stance borrowed from Detroit muscle cars.

This DeVille/Fleetwood was the first production car anywhere to mount its V8 sideways, Cadillac's front-drive gamble on the new C-body.